The Open IP
With a Netflix series coming, Clash of Clans is stepping onto a bigger stage. So instead of making ads, we’ll post one message: “For one year, anyone — even brands — can freely use Clash of Clans characters.” Creators will remix them.Brands will collaborate with them. Fans will spread them everywhere. Memes. Products. Videos. Culture. Every creation becomes advertising. With one post and zero media spend, the entire internet becomes a canvas for Clash of Clans.
Client Clash of Clans
Role Strategy & Insight | Idea | AI Image Editing